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TikTok Pixel Privacy Nightmare: A New Case Study
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TikTok Pixel Privacy Nightmare: A New Case Study

Advertising on TikTok is the obvious choice for any company trying to reach a young market, and especially so if it happens to be a travel company, with 44% of American Gen Zs saying they use the platform to plan their vacations. But one online travel marketplace targeting young holidaymakers with ads on the popular video-sharing platform broke GDPR rules when a third-party partner misconfigured

First seen on thehackernews.com

Jump to article: thehackernews.com/2024/11/tiktok-pixel-privacy-nightmare-new-case.html

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